Prove It's Not Jimi' Says Vivid to the Hendrix Estate and We'll Pay You $100,000

Experts Say It's Real.

A controversial video concerning the sexual escapades of Jimi Hendrix is the real thing, says rock 'n roll experts who have seen it, according to VividEntertainment, which will release the DVD in stores today and simultaneously make it available for download from its website, vivid.com.

Vivid co-chairman Steven Hirsch said his company is so confident of the authenticity of the 40-year-old footage in "Jimi Hendrix The Sex Tape" that it recently offered $100,000 to Experience Hendrix, LLC ("Experience Hendrix"), the family company of the legendary guitarist, if it can provide verifiable proof that Hendrix is not the "star" of the tape.

The controversy over the tape escalated after Experience Hendrix publicly denied the tape actually showed Hendrix having sex with two unidentified brunettes. Mr. Hirsch said: "The press release/statement from Experience Hendrix proves nothing. Vivid took considerable time and spent a substantial sum of money to authenticate the footage and we are very comfortable that this is the real thing. We believe that those who say otherwise are relying on their emotions to make unsubstantiated claims. If Experience Hendrix can prove definitively that it's not Jimi Hendrix on this footage then we will pay them $100,000."