Tuesday, July 29, 2008
I would rather poke myself in the eye, thanks.
Introducing Guy-liner and Manscara - the new metrosexual make-up just for men
By Dan Newling
Last updated at 10:25 PM on 28th July 2008
In an increasingly metrosexual world, perhaps it was just a matter of time. But yesterday a high street store announced that it would start stocking makeup designed just for men.
'Guy-liner' and 'Manscara' to enhance the eyes of the male in your life, will appear in Superdrug this week. Yesterday, the company's director of trading Jeff Wemyss insisted that its cosmetics - branded Taxi Man - are not just for transvestites. He said: "These days you can be macho and wear make-up. If you look at people like Russell Brand and Robbie Williams, they both wear make-up and they are both very red-blooded men.
'Men are more obsessed with their appearance than ever before. There is no longer any pain in being seen to be vain.'
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